Saturday, February 28, 2009

What Would Google Do? Global Knowledge!

Although I have just reached page 82 only, of a 250 page book entitled What Would Google Do? by Jeff Jarvis, I strongly recommend the book already.

I have already learned so much and it has given me many more new and very powerful insights into the New Economy.

Jeff Jarvis reverse engineers Google and shows how the internet challenges us all with amazing new opportunities based on abundance thinking, and at the same time, how it is destroying organizations who thrive on scarcity.

Free is a business model and it certainly made me think 'What business are you really in?'

I think this book is an absolute must read, for anybody who is serious about the global knowledge economy.

Ron Young

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Tuesday, February 10, 2009

Not just knowledge management, but really achieving corporate objectives

Several months ago, I had a meeting with an organization
who wanted to review their knowledge management progress
over the past 12 months.

They recalled that a first principle of good knowledge management
is to develop a strategic plan which links knowledge management
activities to the corporate objectives. Although they
had done this in the development of the km strategy, they
had not set up any effective ways to measure this and, in fact,
had forgotten to properly focus on this as a first principle.

In reality, they had become too immersed and too engrossed with
the notion, and within the boundaries, of the practice of knowledge

The key question to ask ourselves is 'Are we in the business of helping
the organization better achieve, or even exceed, its corporate
objectives, through implementing effective knowledge management,
or are we in the business of effective knowledge management?

There is quite a difference in focus and implementation.

Ron Young

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